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XERO CAMPAIGN CHAMPIONS BOOKKEEPERS

Saturday, 29 April 2017

Accounting software provider Xero has launched a new advertising campaign championing bookkeepers as the “heroes” of small business.
Global online accounting software company Xero has launched the new nationwide campaign, in conjunction with marketing and media companies Emotive and Resolution Media.

According to advertising industry newsletter Campaign Brief “The campaign champions the true heroes helping Australian small businesses succeed, the accountants and bookkeepers. It showcases the power a relationship with a certified Xero advisor can have on increasing the bottom line for a small business.”
The hero video shows a fledgling pizza parlour transform into a thriving small business with the addition of a certified Xero advisor, supporting the notion 'It pays to add a Xero to your bottom line'.

 

Click below to view source

Campaign Brief: Xero targets small business in latest national campaign via Emotive and Resolution Media

B&T: Xero And Emotive Launch New Campaign That Champions Bookkeepers As Heroes

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